OTTO Search Engine optimisation will save time on web site audits and checking. In lieu of working handbook audits weekly, OTTO automatically flags problems and prioritizes them by impression. It caught a crawl mistake on a single shopper site that we would have missed for months. Limited keyword research abilities. https://www.linkedin.com/pulse/ai-seo-rainmakers-why-future-search-belongs-businesses-tas-kade-58lec/